For most specialists, physician referrals are critical to the success of their practices. Therefore, it’s vitally important to have an organized system in place that builds solid professional relationships with other doctors. However, over time, it is easy to take your doctor referral Read More
Referral Marketing
Best Practices for Doctor Referral Marketing: Physician to Physician
Building a successful practice requires more than just marketing to prospective patients. It also requires marketing to primary care physicians and other doctors who can refer their patients to your practice for specialized healthcare. They don’t teach marketing in school, and certainly not the Read More
Become More Profitable by Improving Your Healthcare Referral System
If you’re a healthcare specialist, chances are referrals from other doctors are the lifeblood of your practice. Imagine what your bottom line would be without other physicians sending their patients your way. Better yet, imagine how much more profitable it would be if you could improve your Read More
Referral Marketing from the Referring Doctor’s Perspective
If you’re a healthcare specialist on the receiving end of a doctor’s referral, you know how valuable having a new patient who was referred to your practice can be. But what does the referring doctor have to gain from this professional courtesy? Actually, a lot. Referral marketing is a Read More
What You Need to Know About a Doctor Referral Service
Referrals among physicians – particularly those made by a primary care physician to a specialist – are a common practice in the healthcare community. What may not be as common a practice is establishing and maintaining a sophisticated healthcare referral system, but it should be. If your Read More
How to Grow Your Practice Using Successful Doctor Referral Marketing Strategies
Try as they may, healthcare practices will only grow so much by using traditional marketing and advertising alone. After all, with so many highly credentialed and well-established practitioners to choose from, why would patients single out a practice just because it exists and claims to offer the Read More
Are Referrals Still Important to Grow Your Healthcare Business?
Establishing a healthcare practice is, by no means, an easy endeavor. However, maintaining and growing your practice is a lot harder. In spite of your best efforts to provide the highest-quality care, patients come and go. This means you constantly need to generate new business in order to keep Read More
Build Your Healthcare Referral Network Through Relationship Management
You’re a specialist, so your healthcare practice does best when general practitioners, primary care physicians (PCPs), and doctors refer their patients to you for further diagnosis and treatment of specific health conditions. If it’s physician referrals your healthcare practice is looking for, Read More
Tips on How to Approach a Doctor’s Office for Referrals
Soliciting another doctor’s office for referrals can be an awkward task for any healthcare provider. Nevertheless, establishing and nurturing genuine relationships with other medical professionals is often the lifeblood of a successful medical practice. Whether your practice is new or established Read More
The True Cost of Referral Marketing on Your Own
How are you doing on marketing your healthcare practice? Is it going well? Driving in patients you’re qualified to treat? If so, that’s wonderful. Congratulations. No doubt, you’re focusing on doctor referrals, the #1 way to boost your healthcare business. But if that is the case, it still Read More