The referral landscape in Salt Lake City
Intermountain Health, University of Utah Health, HCA MountainStar and CommonSpirit Holy Cross cover the Wasatch Front, with Intermountain and its SelectHealth plan holding the largest share of primary care.
Utah is one of the fastest growing states in the country and the growth runs south along I-15 into Lehi, Saratoga Springs and Utah County, where new primary care and dental offices open faster than specialists can meet them. Intermountain is the dominant system, but independent practices thrive here, especially in dental specialties, orthopedics and pain, because the population is young, active and growing.
Why Salt Lake City practices lose referrals
A young, fast growing population means referring offices are new and their habits are not set. First to the door usually wins. Referral decisions in Salt Lake City are made the same way they are everywhere: by the medical assistant, referral coordinator or office manager who knows a specialist's office personally, can get a patient in quickly and hears back after the visit. A practice that is not visiting those offices is relying on habits formed years ago, and habits in a growing market change fast.
Where we work in Salt Lake City and the Wasatch Front
Our Salt Lake City rep builds a referral map across the metro and visits on a rotation weighted to where your cases come from:
- Murray and Midvale
- Sandy and Draper
- West Jordan and South Jordan
- Lehi and Utah County
- Provo and Orem
- Ogden and Layton
- Park City
- Bountiful
- Salt Lake, Utah, Davis and Weber counties
How the program works in Salt Lake City
Referral map. Every primary care, urgent care, dental, specialty or facility office in Salt Lake City and the Wasatch Front that should be sending you patients, ranked by potential and current volume.
Local rep. A representative who lives in the Salt Lake City area, visits 10 to 15 offices a day and is recognized when they walk in.
Weekly report. Offices visited, who was seen, what was said and which sources have started referring.
Exclusivity. One practice per specialty in the Salt Lake City market. The relationships built in your area are built for you alone.
Read more about physician referral marketing and physician liaison services, or see how to get more physician referrals.